The marketing challenge /
| Autor principal: | |
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| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
London : Wokingham, England ; Reading, Mass. : India :
Economist Intelligence Unit ; Addison-Wesley ; Universities Press,
1993.
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| Materias: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Notas: | "The EIU series." |
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| Descripción Física: | xvii, 298 p. : ill. ; 25 cm. |
| Bibliografía: | Includes bibliographical references (p. 289-290) and index. |
| ISBN: | 0201631911 : 8173711356 |