Strategic brand management : creating and sustaining brand equity long term /
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| Format: | Book |
| Language: | English |
| Published: |
London ; Sterling, VA. ; New Delhi :
Kogan Page ;
1997 [reprinted 2003]
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| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
Ayesha Abed Library: General Shelf
| Call Number: |
658.8343 KAP |
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| Copy 1 | Available Place a Hold |