When ads work : new proof that advertising triggers sales /
| Главный автор: | |
|---|---|
| Формат: | |
| Язык: | English |
| Опубликовано: |
New York :
Lexington Books,
c1995.
|
| Предметы: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Объем: | xvi, 240 p. : ill. ; 24 cm. |
|---|---|
| Библиография: | Includes bibliographical references (p. 223-231) and index. |
| ISBN: | 0029166624 : |