Spiro, R. L., Stanton, W. J., & Rich, G. A. (2003). Management of a sales force (11th ed.). McGraw-Hill/Irwin.
Cita Chicago Style (17a ed.)Spiro, Rosann L., William J. Stanton, y Gregory A. Rich. Management of a Sales Force. 11th ed. Boston: McGraw-Hill/Irwin, 2003.
Cita MLA (8a ed.)Spiro, Rosann L., et al. Management of a Sales Force. 11th ed. McGraw-Hill/Irwin, 2003.
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