Integrated advertising, promotion & marketing communications /

Integrated advertising, promotion & marketing communications /

書誌詳細
第一著者:	Clow, Kenneth E.
その他の著者:	Baack, Donald
フォーマット:	図書
言語:	English
出版事項:	Upper Saddle River, N.J. : Pearson Prentice Hall, c2004.[Reprinted]
版:	2nd ed.
主題:	Communication in marketing. Advertising.
Classic Catalogue:	View this record in Classic Catalogue

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