Integrated advertising, promotion & marketing communications /
Egile nagusia: | |
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Beste egile batzuk: | |
Formatua: | Liburua |
Hizkuntza: | English |
Argitaratua: |
Upper Saddle River, N.J. :
Pearson Prentice Hall,
c2004.[Reprinted]
|
Edizioa: | 2nd ed. |
Gaiak: | |
Classic Catalogue: | View this record in Classic Catalogue |
Deskribapen fisikoa: | xxvii, 538 p. : ill. ; 28 cm. |
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Bibliografia: | Includes bibliographical references and indexes. |
ISBN: | 8120324501 0131405462 |