Integrated advertising, promotion & marketing communications /
| Hovedforfatter: | |
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| Andre forfattere: | |
| Format: | Bog |
| Sprog: | English |
| Udgivet: |
Upper Saddle River, N.J. :
Pearson Prentice Hall,
c2004.[Reprinted]
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| Udgivelse: | 2nd ed. |
| Fag: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Fysisk beskrivelse: | xxvii, 538 p. : ill. ; 28 cm. |
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| Bibliografi: | Includes bibliographical references and indexes. |
| ISBN: | 8120324501 0131405462 |