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LEADER |
01004nam a2200265 a 4500 |
001 |
3997134 |
008 |
090622s1997 ilua b 001 0 eng d |
010 |
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|a 96012050
|
020 |
|
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|a 0256214387
|
040 |
|
|
|a DLC
|c DLC
|d DLC
|
082 |
0 |
0 |
|a 658.8/02
|2 20
|
100 |
1 |
|
|a Cravens, David W.
|
245 |
1 |
0 |
|a Strategic marketing /
|c David W. Cravens.
|
250 |
|
|
|a 5th ed.
|
260 |
|
|
|a Chicago ;
|a Boston :
|b Irwin,
|c c1997.
|
300 |
|
|
|a xviii, 670 p. :
|b ill. ;
|c 24 cm.
|
490 |
1 |
|
|a The Irwin series in marketing
|
504 |
|
|
|a Includes bibliographical references and indexes.
|
541 |
1 |
|
|e 00008007
|
650 |
|
0 |
|a Marketing
|x Decision making.
|
650 |
|
0 |
|a Marketing
|x Management.
|
650 |
|
0 |
|a Marketing
|x Management
|v Case studies.
|
852 |
4 |
|
|a Ayesha Abed Library
|j General shelf
|
999 |
|
|
|c 1547
|d 1547
|
952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_802000000000000_CRA_1997
|7 0
|9 1421
|a BRACUL
|b BRACUL
|c GEN
|d 2009-06-28
|g 0.00
|l 7
|m 9
|o 658.802 CRA
|p 3010008007
|r 2019-09-30
|s 2019-09-25
|t 1
|w 2009-06-28
|y BK
|x No price found in the accession register.
|