Citazione Stile APA (7a Edizione)

Cravens, D. W. (1997). Strategic marketing (5th ed.). Irwin.

Citazione stile Chigago Style (17a edizione)

Cravens, David W. Strategic Marketing. 5th ed. Chicago ; Boston: Irwin, 1997.

Citatione MLA (8a ed.)

Cravens, David W. Strategic Marketing. 5th ed. Irwin, 1997.