Cita APA

Cravens, D. W. (1997). Strategic marketing (5th ed.). Irwin.

Citación estilo Chicago

Cravens, David W. Strategic Marketing. 5th ed. Chicago ; Boston: Irwin, 1997.

Cita MLA

Cravens, David W. Strategic Marketing. 5th ed. Irwin, 1997.

Warning: These citations may not always be 100% accurate.