Sales force management /

書目詳細資料
主要作者: Churchill, Gilbert A.
其他作者: Ford, Neil M., Walker, Orville C.
格式: 圖書
語言:English
出版: Chicago : Irwin, c1997.
版:5th ed.
叢編:The Irwin series in marketing
主題:
Classic Catalogue: View this record in Classic Catalogue
實物特徵
實物描述:xxiii, 813 p. : col. ill., col. map ; 24 cm.
參考書目:Includes bibliographical references (p. 774-797) and indexes.
ISBN:0256137870