Wilson, R. M. S., & Gilligan, C. (1999). Strategic marketing management: Planning, implementation, and control (2nd ed.). Butterworth-Heinemann, ; Viva Books Private Ltd.
芝加哥风格引文Wilson, R. M. S., 与 Colin Gilligan. Strategic Marketing Management: Planning, Implementation, and Control. 2nd ed. Oxford, England : New Delhi,: Butterworth-Heinemann, ; Viva Books Private Ltd, 1999.
MLA引文Wilson, R. M. S., 与 Colin Gilligan. Strategic Marketing Management: Planning, Implementation, and Control. 2nd ed. Butterworth-Heinemann, ; Viva Books Private Ltd, 1999.
警告：这些引文格式不一定是100％准确.