Global marketing management /

Bibliographic Details
Main Author: Keegan, Warren J.
Format: Book
Language:English
Published: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2002.
Edition:7th ed.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Description
Physical Description:xxv, 617 p. : ill. ; 27 cm.
Bibliography:Includes bibliographical references and index.
ISBN:8120320662
0130332712