APA način citiranja (7. izdanje)

Keegan, W. J. (2002). Global marketing management (7th ed.). Prentice Hall.

Čikaški stil citiranja (17. izdanje)

Keegan, Warren J. Global Marketing Management. 7th ed. Upper Saddle River, N.J. ; New Delhi: Prentice Hall, 2002.

MLA način citiranja (8. izdanje)

Keegan, Warren J. Global Marketing Management. 7th ed. Prentice Hall, 2002.