Marketing /

Marketing /

Bibliographic Details
Main Author:	Lamb, Charles W.
Other Authors:	Hair, Joseph F., McDaniel, Carl D.
Format:	Book
Language:	English
Published:	Cincinnati, OH : South-Western College Pub., 1999.
Edition:	5th ed.
Subjects:	Marketing. Marketing > Management.
Classic Catalogue:	View this record in Classic Catalogue

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