Lamb, C. W., Hair, J. F., & McDaniel, C. D. (1999). Marketing (5th ed.). South-Western College Pub..
Chicago Style (17. basım) AtıfLamb, Charles W., Joseph F. Hair, ve Carl D. McDaniel. Marketing. 5th ed. Cincinnati, OH: South-Western College Pub., 1999.
MLA (8th ed.) AtıfLamb, Charles W., et al. Marketing. 5th ed. South-Western College Pub., 1999.
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