Fundamentals of marketing /
| Main Author: | Stanton, William J. |
|---|---|
| Other Authors: | Etzel, Michael J., Walker, Bruce J. |
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
c1994.
|
| Edition: | 10th ed. |
| Series: | McGraw-Hill series in marketing
|
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
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