Fundamentals of marketing /
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | , |
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
New York :
McGraw-Hill,
c1994.
|
| Edizioa: | 10th ed. |
| Saila: | McGraw-Hill series in marketing
|
| Gaiak: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Deskribapen fisikoa: | xxviii, 697 p. : co;. ill., col. maps ; 27 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references and indexes. |
| ISBN: | 0070610150 (alk. paper) |