Marketing management and strategy /

Bibliografske podrobnosti
Glavni avtor: Doyle, Peter, 1943 June 23-2003
Drugi avtorji: Stern, Phil, 1954-
Format: Knjiga
Jezik:English
Izdano: New York : Financial Times Prentice Hall, 2006.
Izdaja:4th ed.
Teme:
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Signatura: 658.8 DOY
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