Marketing management and strategy /

Marketing management and strategy /

Bibliographic Details
Main Author: Doyle, Peter, 1943 June 23-2003
Other Authors: Stern, Phil, 1954-
Format: Book
Language:English
Published: New York : Financial Times Prentice Hall, 2006.
Edition:4th ed.
Subjects:
Marketing.
Marketing > Management.
Classic Catalogue: View this record in Classic Catalogue

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