International marketing : analysis and strategy /
| Auteur principal: | |
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| Autres auteurs: | |
| Format: | Livre |
| Langue: | English |
| Publié: |
Upper Saddle River, N.J. ; New Delhi :
Prentice Hall,
c1997.[Reprinted]
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| Édition: | 3rd ed. |
| Sujets: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Description matérielle: | xviii, 750 p. : ill. ; 26 cm. |
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| Bibliographie: | Includes bibliographical references and indexes. |
| ISBN: | 8120312384 0132724510 |