Marketing management /
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J. ; New Delhi :
Prentice Hall,
c2006 [Reprinted]
|
Edition: | Twelfth ed. |
Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
Physical Description: | xxxix, 733 [45] p. : col. ill. ; 28 cm. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 8177586904 0131457578 |