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01667nam a2200301 a 4500 |
| 001 |
12685011 |
| 008 |
090616s2003 njua b 001 0 eng d |
| 010 |
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|a 2002022481
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| 020 |
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|a 0130336297
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| 040 |
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|a DLC
|c DLC
|d DLC
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| 082 |
0 |
0 |
|a 658.8
|2 21
|
| 100 |
1 |
|
|a Kotler, Philip.
|
| 245 |
1 |
0 |
|a Marketing management /
|c Philip Kotler.
|
| 250 |
|
|
|a 11th ed.
|
| 260 |
|
|
|a Upper Saddle River, N.J. :
|b Prentice Hall,
|c c2003.
|
| 300 |
|
|
|a xxix, 706, [24] p. :
|b col. ill. ;
|c 27 cm.
|
| 500 |
|
|
|a Various multi-media instructional aids, including a web site, are available to supplement the text.
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 541 |
1 |
|
|e 00015316
|
| 650 |
|
0 |
|a Marketing
|x Management.
|
| 852 |
4 |
|
|a Ayesha Abed Library
|j General shelf
|
| 942 |
0 |
0 |
|0 5
|
| 999 |
|
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|c 1422
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