Marketing management /
| Hlavní autor: | |
|---|---|
| Médium: | Kniha |
| Vydáno: |
Upper Saddle River, N.J. ; New Delhi :
Prentice Hall,
c2000.[Reprinted 2002]
|
| Vydání: | Millennium ed. |
| Edice: | The Prentice Hall international series in marketing
|
| Témata: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Fyzický popis: | xxxii, 718, [32] p. : col. ill. ; 26 cm. |
|---|---|
| Bibliografie: | Includes bibliographical references and indexes. |
| ISBN: | 8120316096 0130122173 |