Cita APA

Kotler, P. (2000). Marketing management (Millennium ed.). Prentice Hall.

Citación estilo Chicago

Kotler, Philip. Marketing Management. Millennium ed. Upper Saddle River, N.J. ; New Delhi: Prentice Hall, 2000.

Cita MLA

Kotler, Philip. Marketing Management. Millennium ed. Prentice Hall, 2000.