Business and society : a strategic approach to corporate citizenship /

書目詳細資料
主要作者: Thorne, Debbie M.
其他作者: Ferrell, O. C., Ferrell, Linda
格式: 圖書
語言:English
出版: Boston, Mass. : Houghton Mifflin, c2003.
主題:
Classic Catalogue: View this record in Classic Catalogue
書本目錄:
  • Corporate citizenship framework
  • Organizational benefits of strategic corporate citizenship
  • Strategic management of stakeholder relationships
  • Legal, regulatory, and political issues
  • Business ethics
  • Corporate governance
  • Consumer and community relations
  • Employee relations
  • Environmental issues
  • Technology issues
  • Strategic philanthropy
  • The corporate citizenship audit
  • Cases.