Business and society : a strategic approach to corporate citizenship /

書誌詳細
第一著者: Thorne, Debbie M.
その他の著者: Ferrell, O. C., Ferrell, Linda
フォーマット: 図書
言語:English
出版事項: Boston, Mass. : Houghton Mifflin, c2003.
主題:
Classic Catalogue: View this record in Classic Catalogue
目次:
  • Corporate citizenship framework
  • Organizational benefits of strategic corporate citizenship
  • Strategic management of stakeholder relationships
  • Legal, regulatory, and political issues
  • Business ethics
  • Corporate governance
  • Consumer and community relations
  • Employee relations
  • Environmental issues
  • Technology issues
  • Strategic philanthropy
  • The corporate citizenship audit
  • Cases.