Cultural strategy : using innovative ideologies to build breakthrough brands /

Cultural strategy : using innovative ideologies to build breakthrough brands /

Bibliografiska uppgifter
Huvudupphovsman:	Holt, Douglas B.
Övriga upphovsmän:	Cameron, Douglas
Materialtyp:	Bok
Språk:	English
Publicerad:	Oxford : Oxford University Press, c2012.
Ämnen:	Branding (Marketing) Marketing > Social aspects. Branding (Marketing) > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

Liknande verk

Corporate branding : concept and cases\
Publicerad: (2005)

Kellogg on branding : the marketing faculty of the Kellogg School of Management /
Publicerad: (2005)

We first : how brands and consumers use social media to build a better world /
av: Mainwaring, Simon, 1967-
Publicerad: (2011)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
av: Khan, Zahidur Rahim
Publicerad: (2023)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
av: Rahman, Adrita
Publicerad: (2022)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
av: Aurin, Shenjuti Mahmud
Publicerad: (2022)

Marketing and Brand Communication of SEBL | DX Group
av: Bin Azad, Kazi Zonaid
Publicerad: (2023)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
av: Neehal, Saber Hossain
Publicerad: (2024)

Branding and communication mix of Transcom Beverages Ltd
av: Arefin, Sajid
Publicerad: (2024)

Services marketing and branding strategies of Englishplz Limited
av: Morshed, Zarif
Publicerad: (2024)

Developing content strategy of Airtel across digital platforms
av: Jahan, Mashrufa
Publicerad: (2024)

A deep dive into the branding strategies of Daraz Bangladesh Limited
av: Zaman, A K M Naeem
Publicerad: (2019)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
av: Ashraf, Zayed
Publicerad: (2024)

Factors generated via experiential marketing and itseffect on building brand equity
av: Al Noor, Md. Dayan
Publicerad: (2019)

Brand awareness and brand perception of ‘Mr. Cookie’
av: Pranto, Mehbub Hossain
Publicerad: (2019)

Branding across borders : a guide to global brand marketing /
av: Gregory, James R.
Publicerad: (2002)

The effect of advertising awareness on brand equity in social media
av: Jabin, Siddiqua Mahe
Publicerad: (2022)

The impact of digital marketing in building customer relationship and brand promotion
av: Khan, Sanzeeda Islam
Publicerad: (2020)

Impact of digital marketing on brand awareness
av: Haq, Navid Alvi
Publicerad: (2024)

Impact of digital marketing on brand awareness
av: Mahmud, Frahim
Publicerad: (2017)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
av: Chowdhury, Shakib Ahamed
Publicerad: (2024)

Marketing practice of the brand “Savlon”
av: Aric, MD. Samiul Hasan
Publicerad: (2023)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
av: Rakibuzzaman, Md.
Publicerad: (2019)

Ideal social media marketing communication strategies for ISP industries of Bangladesh
av: Hossain, Md. Abir
Publicerad: (2024)

Grey’s brand Marketing Journey: An overview of SAVLON rebranding from Grey’s perspective.
av: Jahan, Marjana
Publicerad: (2023)

A study on the influence of COVID-19 on university students online food purchasing behavior in Bangladesh
av: Mahadi, Kazi Ahbab
Publicerad: (2022)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
av: Mazumder, Avranil
Publicerad: (2024)

Brand awareness and business development through digital marketing
av: Hossain, Md Amir
Publicerad: (2018)

A report on shaping branding: a comparative analysis of gactors influencing branding in Kenya and the USA- a case study of Square Pharmaceuticals Ltd.
av: Saswatee, Reevu
Publicerad: (2024)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
av: Rakibuzzaman, Md.
Publicerad: (2019)

Global brand power : leveraging branding for long-term growth /
av: Kahn, Barbara E.
Publicerad: (2013)

Digital brand communication transformation in the stock brokerage industry
av: Baroi, Rojer Nicothem
Publicerad: (2023)

A study on promoting and positioning The Super Star Brand (fan, lights, accessories) through their retailers
av: Islam, Aminul
Publicerad: (2018)

An effective approach to launching a brand in Bangladesh
av: Quader, Fahim
Publicerad: (2020)

The role of client service officers at Brand Practitioners Bangladesh
av: Raisa, Khadiza Al Tahira Chowdhury
Publicerad: (2024)

Walton Hi-Tech Industries' Memorandum of Understanding as a Strategy for Employer Branding
av: Raha, Afsara Tasneem
Publicerad: (2022)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
av: Bhuiyan, A.K.M. Akibuzzaman
Publicerad: (2023)

Raising awareness on necessity of consuming milk daily through branding activations
av: Akhter, Saif
Publicerad: (2024)

Digital empowerment: how AyyKori is reshaping Bangladeshi local communities through local brand partnerships and digital marketing
av: Afrin, Sajia
Publicerad: (2024)

Designing for brand consistency across social media: challenges and strategies at Wonderif
av: Srabani, Simeen
Publicerad: (2024)