Holt, D. B., & Cameron, D. (2012). Cultural strategy: Using innovative ideologies to build breakthrough brands. Oxford University Press.
Chicago Style (17th ed.) CitationHolt, Douglas B., and Douglas Cameron. Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands. Oxford: Oxford University Press, 2012.
ציטוט MLAHolt, Douglas B., and Douglas Cameron. Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands. Oxford University Press, 2012.
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