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01213nam a2200301 a 4500 |
| 001 |
27520 |
| 003 |
BD-DhAAL |
| 005 |
20151109020001.0 |
| 008 |
130909s2010 nyua b 001 0 eng |
| 010 |
|
|
|a 94040494
|
| 020 |
|
|
|a 9780077123307
|
| 020 |
|
|
|a 0077123301
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| 040 |
|
|
|a DLC
|c DLC
|d DLC
|d BD-DhAAL
|
| 050 |
0 |
0 |
|a HF5415
|b .J5 1995
|
| 082 |
0 |
0 |
|a 658.8
|2 20
|
| 100 |
1 |
|
|a Jobber, David,
|d 1947-
|9 3012
|
| 245 |
1 |
0 |
|a Principles and practice of marketing /
|c David Jobber.
|
| 250 |
|
|
|a 6th ed.
|
| 260 |
|
|
|a London ;
|a New York :
|b McGraw-Hill,
|c 2010
|
| 300 |
|
|
|a xxx, 976 p. :
|b ill. (some col.) ;
|c 25 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 541 |
|
|
|e 27520, 27521
|
| 650 |
|
0 |
|a Marketing.
|9 3013
|
| 650 |
|
0 |
|a Marketing
|z Europe
|x Case studies.
|9 3014
|
| 942 |
|
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