Principles and practice of marketing /
| Yazar: | |
|---|---|
| Materyal Türü: | Kitap |
| Dil: | English |
| Baskı/Yayın Bilgisi: |
London ; New York :
McGraw-Hill,
2010
|
| Edisyon: | 6th ed. |
| Konular: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Fiziksel Özellikler: | xxx, 976 p. : ill. (some col.) ; 25 cm. |
|---|---|
| Bibliyografya: | Includes bibliographical references and index. |
| ISBN: | 9780077123307 0077123301 |