Citazione Stile APA (7a Edizione)

Jobber, D. (2010). Principles and practice of marketing (6th ed.). McGraw-Hill.

Citazione stile Chigago Style (17a edizione)

Jobber, David. Principles and Practice of Marketing. 6th ed. London ; New York: McGraw-Hill, 2010.

Citatione MLA (8a ed.)

Jobber, David. Principles and Practice of Marketing. 6th ed. McGraw-Hill, 2010.