Pharmaceutical marketing : principles, environment, and practice /
| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Pharmaceutical Products Press,
c2002.
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| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xvi, 371 p. : ill. ;22 cm. |
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| Bibliography: | Includes bibliographical references (p. 345-360) and index. |
| ISBN: | 078901582X (alk. paper) 0789015838 |