The heart of change : real-life stories of how people change their organizations /

Detalhes bibliográficos
Autor principal: Kotter, John P., 1947-
Outros Autores: Cohen, Dan S.
Formato: Livro
Idioma:English
Publicado em: Boston, Mass. : Harvard Business School Press, c2002.
Assuntos:
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Sumário:
  • Introduction : the heart of change
  • Increase urgency
  • Build the guiding team
  • Get the vision right
  • Communicate for buy-in
  • Empower action
  • Create short-term wins
  • Don't let up
  • Make change stick
  • Conclusion : we see, we feel, we change.