Etzel, M. J. (2007). Marketing (14th ed.). McGraw-Hill/Irwin.
Cita Chicago (17th ed.)Etzel, Michael J. Marketing. 14th ed. Boston ; New Delhi: McGraw-Hill/Irwin, 2007.
Cita MLA (8th ed.)Etzel, Michael J. Marketing. 14th ed. McGraw-Hill/Irwin, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.