Strategy : theory & practice /
Rannpháirtithe: | |
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Formáid: | LEABHAR |
Teanga: | English |
Foilsithe / Cruthaithe: |
Los Angeles :
Sage,
2011.
|
Ábhair: | |
Classic Catalogue: | View this record in Classic Catalogue |
Clár na nÁbhar:
- The context and emergence of strategic thinking
- Strategy and competitive performance
- Strategy discovers uniqueness: the role of resources and knowledge
- Strategy as process and practice
- Marketing and branding as strategic forces
- Strategy and innovation
- Strategists, top management teams and governance
- Strategic decision-making
- Organizational politics and strategy
- International and collaborative strategies
- Financialization, risk and accountability
- Globalization and strategy.