Crossing the chasm : marketing and selling technology products to mainstream customers /

Crossing the chasm : marketing and selling technology products to mainstream customers /

Bibliographische Detailangaben
1. Verfasser: Moore, Geoffrey A., 1946-
Format: Buch
Sprache:English
Veröffentlicht: [New York, N.Y.] : HarperBusiness, c1991.
Schlagworte:
Selling > Technology.
High technology industries.
Marketing.
Classic Catalogue: View this record in Classic Catalogue

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