Moore, G. A. (1991). Crossing the chasm: Marketing and selling technology products to mainstream customers. HarperBusiness.
Citace podle Chicago (17th ed.)Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers. [New York, N.Y.]: HarperBusiness, 1991.
Citace podle MLA (8th ed.)Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers. HarperBusiness, 1991.
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