Sutherland, M., & Sylvester, A. K. (2010). Advertising and the mind of the consumer: What works, what doesn't, and why (3rd ed.). Allen & Unwin.
Dyfyniad Arddull ChicagoSutherland, Max, and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. 3rd ed. St. Leonards, NSW: Allen & Unwin, 2010.
Dyfyniad MLASutherland, Max, and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. 3rd ed. Allen & Unwin, 2010.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.