Sutherland, M., & Sylvester, A. K. (2010). Advertising and the mind of the consumer: What works, what doesn't, and why (3rd ed.). Allen & Unwin.
Citace podle Chicago (17th ed.)Sutherland, Max, a Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. 3rd ed. St. Leonards, NSW: Allen & Unwin, 2010.
Citace podle MLA (8th ed.)Sutherland, Max, a Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why. 3rd ed. Allen & Unwin, 2010.
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