Marketing research; text and cases /
| Auteur principal: | |
|---|---|
| Autres auteurs: | |
| Format: | Livre |
| Langue: | English |
| Publié: |
Homewood, Ill., Delhi:
R. D. Irwin; A.I.T.B.S
2002 (reprinted).
|
| Édition: | Seventh edition |
| Sujets: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Description matérielle: | xv, 816 pages : illustrations ; 24 cm. |
|---|---|
| Bibliographie: | Includes bibliographical references. |
| ISBN: | 8185386161 |