Introduction to e-commerce /

Bibliographic Details
Main Author: Rayport, Jeffrey F.
Other Authors: Jaworski, Bernard J.
Format: Book
Language:English
Published: Boston : McGraw-Hill Irwin MarketspaceU, c2004 [reprinted 2010, 2011].
Edition:2nd ed.
Series:McGraw-Hill/Irwin series in marketing
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Description
Physical Description:xxvii, 516 p. : ill. ; 27 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0072553472 (alk. paper)
0070582270
9780070582279