Strategic market management /

Bibliographic Details
Main Author: Aaker, David A.
Format: Book
Language:English
Published: Hoboken, NJ : John Wiley, c2005.
Edition:7th ed.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Description
Item Description:Includes index.
Physical Description:xii, 356 p. : ill. ; 23 cm.
ISBN:9788126516049
0471484261 (pbk.)