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|a 2008028750
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|a 9788131733530
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|a 9780136040040 (casebound)
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|a 0136040047 (casebound)
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|b .K39 2009
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|a 338.5024/658
|2 22
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| 100 |
1 |
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|a Keat, Paul G.
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| 245 |
1 |
0 |
|a Managerial economics :
|b economic tools for today's decision makers /
|c Paul G. Keat, Philip K.Y. Young, Sreejata Banerjee
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| 250 |
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|a 6th ed.
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| 260 |
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|a Upper Saddle River, N.J. :
|b Prentice Hall ;
|a Delhi :
|b Pearson,
|c c2011.
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| 300 |
|
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|a xxiv, 551 p. :
|b ill. ;
|c 26 cm.
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| 504 |
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|a Includes bibliographical references and index.
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| 541 |
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|e 00023029
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| 500 |
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|a Indian Subcontinent Adaptation
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| 505 |
0 |
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|a Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
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| 650 |
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0 |
|a Managerial economics.
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| 700 |
1 |
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|a Young, Philip K. Y.
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| 700 |
1 |
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|a Banerjee, Sreejata
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| 852 |
1 |
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|a Ayesha Abed Library
|c General Shelf.
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| 999 |
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|c 10926
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