Services marketing : integrating customer focus across the firm /

Services marketing : integrating customer focus across the firm /

Toon andere (1) versies

Bibliografische gegevens
Hoofdauteur:	Zeithaml, Valarie A.
Andere auteurs:	Bitner, Mary Jo
Formaat:	Boek
Taal:	English
Gepubliceerd in:	Boston ; McGraw-Hill/Irwin, c2003 [Reprinted].
Editie:	3rd ed.
Onderwerpen:	Service industries > Marketing. Customer services. Marketing.
Classic Catalogue:	View this record in Classic Catalogue

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