|
|
|
|
| LEADER |
01087nam a2200301 a 4500 |
| 001 |
12695626 |
| 008 |
110515s2003 maua b 001 0 eng |
| 010 |
|
|
|a 2002025544
|
| 020 |
|
|
|a 0070530424
|
| 020 |
|
|
|a 0072471425 (alk. paper)
|
| 040 |
|
|
|a DLC
|c DLC
|d DLC
|d BD-DhAAL
|
| 042 |
|
|
|a pcc
|
| 082 |
0 |
0 |
|a 658.8
|2 21
|
| 100 |
1 |
|
|a Zeithaml, Valarie A.
|
| 245 |
1 |
0 |
|a Services marketing :
|b integrating customer focus across the firm /
|c Valarie A. Zeithaml, Mary Jo Bitner.
|
| 250 |
|
|
|a 3rd ed.
|
| 260 |
|
|
|a Boston ;
|n ew Delhi :
|b McGraw-Hill/Irwin,
|c c2003 [Reprinted].
|
| 300 |
|
|
|a xx, 668 p. :
|b ill. ;
|c 26 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 541 |
|
|
|e 00009186
|
| 650 |
|
0 |
|a Service industries
|x Marketing.
|
| 650 |
|
0 |
|a Customer services.
|
| 650 |
|
0 |
|a Marketing.
|
| 700 |
1 |
|
|a Bitner, Mary Jo.
|
| 852 |
1 |
|
|a Ayesha Abed Library
|c General shelf.
|
| 942 |
0 |
0 |
|0 1
|
| 999 |
|
|
|c 10846
|d 10846
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_ZEI
|7 0
|9 16487
|a BRACUL
|b BRACUL
|c GEN
|d 2011-05-16
|l 26
|m 225
|o 658.8 ZEI
|p 3010009186
|r 2023-05-09
|s 2023-05-02
|t 1
|w 2011-05-16
|y BK
|