Winer, R. S., & Dhar, R. (2011). Marketing management (4th ed.). Pearson Prentice Hall.
芝加哥风格引文Winer, Russell S., 与 Ravi Dhar. Marketing Management. 4th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2011.
MLA引文Winer, Russell S., 与 Ravi Dhar. Marketing Management. 4th ed. Pearson Prentice Hall, 2011.
警告：这些引文格式不一定是100％准确.