Winer, R. S., & Dhar, R. (2011). Marketing management (4th ed.). Pearson Prentice Hall.
Chicagoスタイル(17版)引用形式Winer, Russell S., , Ravi Dhar. Marketing Management. 4th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2011.
MLA(8版)引用形式Winer, Russell S., , Ravi Dhar. Marketing Management. 4th ed. Pearson Prentice Hall, 2011.
警告: この引用は必ずしも正確ではありません.