Marketing : real people, real choices /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. : New Delhi ; Pearson,
Prentice Hall :
c2003 [reprinted 2005].
|
| Edition: | Third edition |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xxxiii, 616 pages : color illustrations ; 28 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (pages 577-590) and index. |
| ISBN: | 8129709996 0130351342 |