Data mining techniques : for marketing, sales, and customer relationship management /

Data mining techniques : for marketing, sales, and customer relationship management /

Bibliografiske detaljer
Hovedforfatter: Berry, Michael J. A.
Andre forfattere: Linoff, Gordon
Format: Bog
Sprog:English
Udgivet: Indianapolis, Ind. : Wiley Pub., c2004.
Udgivelse:2nd ed.
Fag:
Data mining.
Marketing > Data processing.
Business > Data processing.
Classic Catalogue: View this record in Classic Catalogue
Beskrivelse
Emne beskrivelse:Includes index.
Fysisk beskrivelse:xxv, 643 p. : ill. ; 24 cm.
ISBN:9780471470649
0471470643 (paper/website)

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